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Dave’s blog

Behind the Scenes in the Reality TV Business

“Stay focused on creating new business.  Don’t be the person that sits in the office working on the business you already have – look out… lights out!”

Jim Berger, Chairman and Co-Founder, High Noon Entertainment

I’m fascinated by how well-produced reality TV can draw viewers in, particularly for a topic in which I have no inherent interest!  In my conversation with Jim Berger, we talk about how that happens.  Does he create a concept and then find talent, or does he find a talent and then create a show?  How many times did he have to pitch a show with Chip and Joanna Gaines called Fixer Upper and did he know it would be a massive hit?  What is the secret sauce that makes hit reality shows succeed when most fail?  I was so curious, and Jim answered my questions.

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