Miscellaneous Thoughts


Six months ago as vaccines were in early trials, many people were rebelliously saying, “I’m not going to take a new vaccine!”  I’m struck by how the citizens of Israel accept that getting a vaccination is what needs to be done to get on with life for the good of the country and their fellow citizens.  I wish that attitude were more universal in Colorado.   

people waiting in line for vaccine concept

Still, I always suspected that for many who vowed not to take the vaccine, it would just be a matter of time before the weariness of being susceptible to COVID, the desire to be with family and friends, and a possible requirement to show proof of vaccination to get on a plane or attend a concert would outweigh dogmatic rejection.  That’s happened – as many of us are clamoring to be next to roll up our sleeve, it bugs me that for some in line the rejection of science was only overcome by the desire for a more active and convenient life.   

Move On To the Next Play

Jason Gay is a sportswriter for the Wall Street Journal.  After the Super Bowl, he wrote, “Brady plays within his limits – he doesn’t try to exert his will on the game; he will take the incomplete pass and simply move on to the next play – and maybe that’s really his secret, not the protein shakes or deep-tissue massages.”   

Simply move on to the next play – what a statement.  It reminds me of my conversation with PROCO360 guest Avrum Emakis of CLMBR.  He said, 

What I think is great about the TRUTH is that it always wins… It’s not about selling – it’s about sharing knowledge with people and letting them make a decision.” 

American football player Tom Brady for the New England Patriots of the National Football League (NFL) takes part in a football training camp in Shanghai, China, 20 June 2017.

I told him his views are sort of like “Zen selling.”  Tom Brady is quoted as saying, “I’m pretty calm all the time,” so maybe Brady’s approach to playing quarterback is “Zen football.”  Most entrepreneurs are going a mile a minute, scrambling like some great quarterbacks do.  In a to-be-released PROCO360 episode with John Street, CEO of Pax8, John says that one way he’s matured in his leadership is that he’s thinking more and listening more.  Sure, it’s fun to watch Patrick Mahomes scramble around and he’s awesome – people love him.  Many entrepreneurs think scrambling is what’s expected and needed to succeed – and for sure, startups often need to scramble – that’s just the reality.  This comparison reminds me that staying thoughtful and focused, at least when on can, is a more mature way to win.   

COVID-Coping Products Taken Too Far

This ad for a personal sauna just cracked me up.   

I know, COVID has required us to stay home and a lot of us are investing in homebased self-care products.  I bought a Peloton bike.  It’s awesome, but I could have purchased TEN personal saunas and given them to friends and family.  I don’t have a real point here.  Sometimes I just have to shake my head at what is marketed to us and wonder, “Who buys that???”   

It takes discipline to say positive

A crazy fixation I have, and judge as negative, is when people attempt to shape the perceptions of others with denials.  President-elect Biden got the coronavirus vaccine and said, “There’s nothing to worry about.”  OK, that’s not so bad.  Illinois House Speaker Michael Madigan, upon not getting votes needed for re-election as Speaker during a federal corruption probe said, “This isn’t a withdrawal.”  Let’s use that as an example and come back to Biden.  “This isn’t a withdrawal.”  Really?  What is it?  Whatever – you didn’t win and you won’t.  Why deny what everyone knows – you lost.  Now people think that Madigan lost, AND he’s a liar.  What should Madigan have said?  He still got the most votes, even though not enough so maybe, “OK, my caucus is still considering its best path forward.”   

My point: stating your view as a negative is reflexive.   We want to deny – and that’s not as wise as stopping to think about how to reframe to a positive statement.   

Back to the President-elect.  With more thought was there something positive he could have said about getting the vaccine?  How about, “This is great!  I can focus on the business of the people knowing I and those around me will stay healthy.”   

Avoid the easy negative statement and replace it with something that’s truthful, authentic and positive. 

It’s Time to Take Video Calls Seriously

Friends, when we started to use video at the onset of COVID, I advised to be thoughtful about how we present ourselves.  We are now 8 months into COVID and video calls are no longer a novelty.  It’s time to take video calls seriously.  One company leader I spoke with said that it is now REQUIRED for pitch meetings that those participating have lights, a green screen, and decent microphone.  Over the top?  No, it’s not.  Here’s a screen capture from that drove me to write this post.  It time to CARE about what others see (laundry day!) and hear when we’re on video.

It’s time to step up to well lit, clear sounding calls that make a positive impression.

Is what I’m recommending complicated?  NO.  Extravagant?  Here’s the budget:

– Light ring for face lighting:  $35 to $200 (other lighting options, $100 to $200)

– Bluetooth headset with boom mic:  $35

– Green screen:  $100 to $200,  (with a thoughtful, uncluttered background, you can get by without that)


TOTAL, to look and sound pretty good:  $70 to $425

Do it already.

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