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Entrepreneurship

Sell Something and You’re in Business

In my interview with Randy White, co-Founder and CEO of Wheel Pros, I was surprised to learn that when he started Wheel Pros, which in 2020 sold over 3.5 MILLION aftermarket vehicle wheels representing 30 brands, he didn’t have a real vision or much of a plan.  Isn’t a business plan the first thing one is supposed to do??  When I started my multimedia production company, I didn’t have a plan either – I had a hopeful spreadsheet that I used to rationalize getting into business.  I always felt foolish about that – and yet, many entrepreneurs much more successful than I, also started without much of a plan. Michael Dell had no plan to create a public company worth billions – he just started building superior PCs in his dorm for people who wanted to buy them.   

Randy White’s Wheel Pros has been a HUGE success, admittedly without a plan or even a vision.   What do Randy, Michael Dell, and countless successful entrepreneurs who started without a plan have in common?  They knew exactly how to get a product they were passionate about to the customers who would buy them.   

Colorado’s COVID-born neighborhood entrepreneurs

It’s likely that Candice Ferguson (above) made great bread and jams before COVID and that Amanda Murphy was a fabulous cook before March 2020.  They have both have turned their skills, ingredients from their gardens, and extra time at home into micro businesses.  Using Facebook posts, in just a few weeks these women are producing at capacity.

What does that say about who we support and how we buy in Colorado?  What we’ve known – that we love buying authentic products from people we know and trust. During times of stress, we even more joyfully rush to buy from these micro businesses.  I know this isn’t just a Colorado thing.  Still, I love that it’s as strong here as anywhere.

Back to our roots.

I find this gratifying – and I find it a thought-provoking reminder that in the age of multi-billion dollar retailers like Whole Foods who strive to meet all our comfort product needs choose to buy from our neighbors.  This desire hasn’t changed since we lived in tribes – wait – we still do!  This is an amazing reminder of why big brands (and even our own businesses) work so hard to build communities of consumers.

P.S.  Watch for the Fetch markets of Colorado artisans (formerly Denver Flea, a podcast episode in 2018)

 

Colorado’s Unprofitable Reopenings are Encouraging

In my interview with Jamie Repenning, President of Colorado-based Floyd’s 99 Barbershop, I was struck by the fact that even as Colorado businesses reopen, constraints in the number of customers that can be in the shops at a time mean that businesses will reopen knowing that they’ll be losing money.  In fact, many were losing LESS while closed than they will reopened.

But, I haven’t heard loud complaining.  I think that says great things about Colorado business and Colorado entrepreneurs: that putting their staff to work serving customers is the priority.

That’s gratifying to me.  Sure, maybe your do-it-yourself haircut wasn’t as bad as you thought it would be.  Still, it’s time to reward the commitment of our Colorado businesses by going back to them and leaving big tips.

We Aren’t Our Best Yet

In contemplating my most recent podcast with Matt Hyder, Founder of Recoup Fitness, it occurred to me that he’s come such a LONG way.  He graduated from high school with a 1.9 GPA and failed at four businesses.  Now, still in his twenties, Matt has a company that will grow from $850K in sales in 2018 to over $6 Million in 2019.  Matt’s focus remains on learning and getting better – good thing. 

His early career – Fresh Prince of Bellaire.  Later in his career, brilliant, poignant acting.   

Now that I have experience and improved skills, I have to remind myself that people don’t start out at their best and sometimes not even close to their best.  Even harder than that, is the painful truth that I still make mistakes that beg, “shouldn’t you be better than THAT” by now?”

 

I love bacon.

Bacon served during Modern Eater Show, theModernEater.com.

I really do.

And the bacon in this picture I loved even more.  If this bacon were sitting on a plate next to regular delicious bacon, I’d pick this bacon every time.

I’m wondering, what more I can do to make my PROCO360 podcast the one people select when they have other delicious choices.  I want PROCO360 to be like THIS bacon.

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